Bono`s Red Campaign Comes To Smarter Toddler Nursery and Preschool

Released on = June 1, 2007, 11:56 am

Press Release Author = Jessica Collins

Industry = Entertainment

Press Release Summary = Smarter Toddler Nursery and Preschool in New York City
Support Bono's Red Campaign

Press Release Body = All of the teachers and management at Smarter Toddler a nursery
and preschool in New York City wore matching "Inspired" Tee Shirts from the Gap's
Red Campaign collection. 50% of the profits from sales of the Tee shirts go to the
Global Fund to help eliminate AIDS in Africa.

"Just the tee shirts that the Smarter Toddler teachers are wearing will provide
enough medication to prevent transmission of HIV from mother to child for over 50
pregnant women," said Jessica Collins, spokesperson for the preschool, "Smarter
Toddler's director happened to see Bono talking about the Red Campaign on Oprah's
show and was inspired to get involved. So she went out and immediately bought the
popular 'Inspired' Tee shirt for every teacher at Smarter Toddler. As a result of
the teachers at Smarter Toddler wearing the tee shirts parents of their students
decided to go out and buy Red Products which will lead to even more pregnant women
receiving the life-saving retro-viral medicine".

The campaign is important to Smarter Toddler because many of the young students that
are enrolled at the center were enrolled while their mothers were still pregnant
with them. The fact the teachers at Smarter toddler can support pregnant women they
have never met in another country is a great honor for them.

About Smarter Toddler:
Smarter Toddler is a Daycare Center and Preschool on Manhattan's Upper West Side
founded by parents of gifted young children who wanted a progressive preschool with
an advanced arts-based curriculum that their own children could benefit from, hence
the name. It has long been proven that a child's brain is like a dry sponge capable
of absorbing knowledge at a much faster rate than an adult\'s. As a result, at
Smarter Toddler you're never too young to begin learning. Since the Smarter Toddler
location at 89th street became popular a new location at 55th street and 9th avenue
near Lincoln Center is planned for September 2007.
Smarter Toddler (Nursery, Daycare Centers, Preschools, Early Childhood Schools)
Upper West Side Location:
100A West 89th Street
New York, NY 10024

Midtown Location near Columbus Circle (opening September 2007)
400 West 55th Street
New York, NY 10019

WEBSITE: http://www.SmarterToddler.net
PHONE: (212) 721.9782

About the Red Campaign:
(RED)T is a revolutionary program designed to eliminate AIDS in Africa. (RED)T was
created by Bono and Bobby Shriver to empower consumers to shop and do some good at
the same time. A portion of profits from the sale of (RED)T branded products goes to
The Global Fund to help women and children affected by HIV/AIDS in Africa, providing
access to education, nutrition, counseling, medical services, and the two pills a
day they need to help them stay alive.
By buying a (RED) brand T-shirt, a pair of jeans or even a cell phone, you can help
save lives. Part of your purchase will be donated to The Global Fund to help those
who need it most.
http://www.joinred.com

About The Oprah Winfrey Show
The Oprah Winfrey Show has remained the number one talk show for 20 consecutive
seasons. Produced by her own production company, Harpo Productions, Inc., the show
is seen by an estimated 48 million viewers a week in the United States and is
broadcast internationally in 132 countries.
http://www2.oprah.com/tows/pastshows/200610/tows_past_20061013.jhtml


Web Site = http://SmarterToddler.net

Contact Details = Smarter Toddler (Nursery, Daycare Centers, Preschools, Early
Childhood Schools)
Upper West Side Location:
100A West 89th Street
New York, NY 10024
PHONE: (212) 721.9782

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